I didn't hear the audio, only saw the video, but thought it did a great job in claiming the heritage of the great lineage of this car. I imagine they have a great series of spots lined up. Remember the old "drive Happy" one... You are cruisng down the road through the wheat fields, and then in slow motion you see the the old Japanese man( I think he represents Mr.K.) sitting on the side of the road holding up the Drive Happy sign as he sat on the Yellow 240Z w/ his soon to be famous dog... The "Dogs love trucks" dog. That was a great series for Nissan, and one of the best campaigns of the year. That was the ad that inspired my vanity plate. Too bad three years later Alamo and Bobby McFarrin had to steal the tag line. I never heard the end of it from my friends.